Public Relations Department touts Phetchaburi Province as role model for Thailand’s 4.0 agenda
BANGKOK, 12 September 2016 (NNT) - The Public Relations Department (PRD) has touted Phetchaburi province as a role model of the Thailand 4.0 agenda, inviting foreign media to observe the province’s innovations.
PRD Director-General Apinan Juntarungsri said that Thailand 4.0 requires the country to switch to a value-based economy driven by innovation. Major drivers of the economy must switch from commodities to innovative products, from industry to innovative technology, and from manufacturing to services.
The Thailand 4.0 agenda also emphasises the development of five major industries, which include food and agricultural technology, health and medical technology, smart devices and mechanical systems, digital technology, and innovative services.
Apinan stated that Thailand 4.0 requires the government's civil state approach to integrating the work of all sectors. The PRD has organised a campaign to publicise Thailand 4.0 to other countries, in order to create a better understanding and build confidence in the government’s policies. Foreign media personnel have been invited to observe various innovations in Phetchaburi that fall within the government’s vision for the future.
A study by Silapakorn University titled “Phetchaburi : Creative City by Silpakorn” indicated that the province best conforms with the Thailand 4.0 agenda due to its rich history and diverse agricultural sector. The province has incorporated innovations in agricultural processing, allowing it to export over 491 tons of agricultural products worth nine million baht.